A leading manufacturer of high-performance glazing products for world-renowned museums and galleries, Tru Vue is also an educator and a resource for custom picture framers around the country. The Retail Boot Camp Giveaway is a recurring outreach initiative, awarding one lucky framer the materials and support to create an extraordinary piece for a customer. The reaction to the big reveal is a priceless moment for customer and framer alike, and it served as the inspiration for this print ad and email.
