Copywriter. Marketer. Non-Fiction Storyteller.

Splendido Tucson: Villa Homes

Splendido Tucson: Villa Homes Handout

With construction underway, it was time to drum up interest for the new Villa Homes at Splendido Tucson, a Life Plan Community for those “55 or better”. The result was this series of handouts -- 'Own the View' and 'Look Forward to Something More' -- juxtaposing modern luxury with majestic natural beauty and presenting an entirely new perspective on post-retirement living.